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Formulating clean and green is challenging, but fulfilling at the same time. Despite the complexities in formulating with more sustainable ingredient alternatives, there is an increasing number of cosmetic formulators who embrace this new challenge. One apparent reason for this spike is the growing consumer demands for socially responsible skincare range which do not impact the environment negatively.

 My involvement in the cosmetic industry started almost five years ago because of my quest for safer natural skincare. I was trained in natural skincare formulating first before learning the conventional method. This sequence in training has set the right tone...

Hair is dead the moment it pushes out through the skin, but each hair follicle still produces natural oil to protect and coat the hair shaft.  Our hair need oil to keep healthy as the oil (sebum) coats the outer cuticle and strengthens the inner core by providing moisture to help keep the hair shaft strong. As each individual produces different amounts of oil, hair oils come into play here to replicate and supplement the natural oils already present in each person’s scalp. Here are 6 reasons why we need to apply hair oil.

1) Hair oils are particularly useful...

What do celebrities like Gisele Bündchen, Eva Mendes, Julianne Moore, Catherine Zeta-Jones, and Oliver Wilde have in common when comes to their skincare regime? All of them swear by the benefits of adding oils into their daily skincare routines. This could very well be their beauty secret!

Before we start, all oil serums mentioned in this blog post refer to plant-based oil serums that may or may not contain essential oils. If they do, the dosage of essential oils is at the EU approved percentage. These oil serums are also free from any silicones or synthetic...

While many people relate the word ‘sustainability’ to the environment, human health, and the economy, it has another up and coming aspect: beauty. Even though the definition of sustainable beauty may vary from person to person, the effort in sustainability is something that many are conscious about and striving towards. But how does this concept, one that mankind has been striving to attain perfection in, play a role in maintaining balance in the different sectors especially in the beauty industry?

Sustainable Beauty was influenced by the sustainable movement in the food industry and is applicable to everyone, with a list...