SAY Clean Beauty Standards

Our Clean Beauty Standards rest on 3 Pillars:

  1. Accountability: We adhere to the standards established by Beauty Heroes and Credo Clean Standard, and we avoid ingredients listed under ‘the Dirty Dozen’.                             
  2. Transparency: We provide full disclosure of ingredients used and percentages of natural and certified organic raw ingredients on our product labels. 
  3. Education: We educate our customers on the importance of being conscious of what they apply on their skin and hair, as well as being well-informed on how certain ingredients might affect the environment.

 Included below is a list of ingredients that we do not include in our product ranges:

  • Animal-derived ingredients
  • Benzalkonium Chloride
  • Butylatedhydroxy Anisole and Butylated Hydroxytoluene
  • Chemical Sunscreen
  • Ethanolamines
  • Ethylenediaminetetraacetic acid
  • Formaldehyde Releasers
  • Hydroquinone
  • Methylisothiazolinone and Methylchloroisothiazolinone
  • Parabens
  • Petrolatum and Paraffin
  • Phenoxyethanol
  • Phthalates
  • Polyethylene glycol (PEG compounds)
  • Resorcinol and 2-Methylresorcinol
  • Sodium Lauryl Sulfate and Sodium Laureth Sulfate(SLS and SLES)
  • Silicones - Cyclic and Linear
  • Synthetic Color
  • Synthetic flavor or fragrance
  • Toluene
  • Triclosan and Triclocarban